ʻŌlelo Hawaiʻi: Supporting the Revival of the Hawaiian Language

ʻŌlelo Hawaiʻi: Supporting the Revival of the Hawaiian Language

A Note from the Author: This article was written by someone who is actively learning ʻŌlelo Hawaiʻi and is not yet fluent. While I've done my best to provide accurate information, please use this as a launching pad for your own learning journey. For more nuanced and in-depth understanding, I encourage you to seek out books, courses, and resources authored by Native Hawaiian speakers and fluent Hawaiian language educators. Mahalo for your understanding!

The Hawaiian language, or ʻŌlelo Hawaiʻi, is more than just a means of communication—it's the heartbeat of Hawaiian culture, carrying centuries of wisdom, tradition, and the spirit of aloha. Once on the brink of extinction, this beautiful language is experiencing a remarkable revival, and there are meaningful ways we can all support its growth and preservation.

The Journey of ʻŌlelo Hawaiʻi

In the late 1800s, ʻŌlelo Hawaiʻi was banned in schools following the overthrow of the Hawaiian Kingdom. By the 1980s, fewer than 50 children spoke ʻŌlelo Hawaiʻi as their native language. Today, thanks to dedicated educators, cultural practitioners, and community members, the language is experiencing a renaissance. Hawaiian immersion schools (Pūnana Leo) are thriving, and thousands of people are learning the language both in Hawaiʻi and around the world.

Why Language Preservation Matters

Language is the vessel of culture. Hawaiian words often don't have direct English translations because they carry deep cultural concepts. For example, aloha isn't just a greeting—it means love, compassion, and the breath of life. Kuleana represents responsibility and privilege intertwined. When we lose a language, we lose these unique ways of understanding the world.

How You Can Support the Hawaiian Language Revival

1. Learn Basic Hawaiian Words and Phrases

Start incorporating Hawaiian words into your daily vocabulary. Learn proper pronunciation and the meanings behind common words like mahalo (thank you), ʻohana (family), and mālama (to care for). Resources like online courses, apps, and YouTube channels make learning accessible to everyone.

2. Support Hawaiian Language Education

Donate to or volunteer with organizations dedicated to Hawaiian language education, such as:

  • ʻAha Pūnana Leo (Hawaiian language immersion preschools)
  • Kamehameha Schools
  • Ka Haka ʻUla O Keʻelikōlani College of Hawaiian Language at University of Hawaiʻi at Hilo

3. Respect the ʻOkina and Kahakō

The ʻokina (ʻ) and kahakō (macron over vowels like ā, ē, ī, ō, ū) are essential parts of Hawaiian spelling and pronunciation. Using them correctly shows respect for the language. Many modern devices now support these characters—take the time to use them properly.

4. Purchase from Native Hawaiian Businesses and Artists

Support Native Hawaiian entrepreneurs, artists, and cultural practitioners who are keeping traditions alive through their work. When you buy authentic Hawaiian products, you're investing in the community and culture.

5. Consume Hawaiian Language Media

Watch Hawaiian language films, listen to Hawaiian music (both traditional and contemporary), and follow Hawaiian language content creators on social media. Engagement helps create demand for more ʻŌlelo Hawaiʻi content.

6. Practice Cultural Humility

Recognize that Hawaiian culture belongs to Native Hawaiian people. Approach learning with respect, acknowledge the painful history of language suppression, and amplify Native Hawaiian voices rather than speaking over them.

7. Use Hawaiian Words Correctly

If you use Hawaiian words in your business or daily life, take time to understand their true meanings and cultural context. Misuse or commercialization of sacred terms can be harmful to the culture.

The Power of Language in Cultural Identity

At Hawaiian Flair, we're committed to honoring and respecting Hawaiian culture through our products and practices. We believe that supporting the Hawaiian language revival is part of our kuleana—our responsibility and privilege as a business inspired by Hawaiian culture.

The revival of ʻŌlelo Hawaiʻi is a testament to the resilience and strength of the Hawaiian people. Every word learned, every conversation held, and every child educated in ʻŌlelo Hawaiʻi is a victory against cultural erasure. Whether you have Hawaiian ancestry or simply appreciate the culture, there's a place for you in supporting this beautiful language.

E Ola Ka ʻŌlelo Hawaiʻi

E ola ka ʻŌlelo Hawaiʻi—Long live the Hawaiian language. This isn't just a wish; it's a commitment we can all make through our actions, respect, and support.

How will you support the Hawaiian language and culture? Share your thoughts and experiences in the comments below.

Mahalo nui loa (thank you very much) for taking the time to learn about this important cultural movement.


Continue the series: Read Part 2 - Mastering the ʻOkina and Kahakō to learn how to properly use these essential Hawaiian language marks.

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